Bligh Government launches $280,000 Fraser Coast tourism campaign
Source: Queensland. Minister for Tourism and Fair Trading. Media Release
"A new marketing campaign focussing on luring fun-seeking Sydneysiders to the Fraser Coast was officially launched by Tourism Minister Peter Lawlor at the Fraser Coast Industry Forum held in Hervey Bay. “Tourism Queensland’s Get closer to nature on Queensland’s Fraser Coast campaign, valued at $280,000 runs until 12 July and is hoped to stimulate about a $1.5 million tourism boost to the region,” Mr Lawlor said. Run in partnership with Fraser Coast South Burnett Tourism, Fraser Coast Council, and local operators, the campaign aims to promote and raise awareness of the Fraser Coast region."